In his capacity as the Managing Director of H.H. Sheikh Dheyab Bin Zayed Al Nahyan’s Office and H.H. Sheikh Nayhan Bin Zayed Al Nahyan’s Office, as well as serving as the Executive Director of the Ministry of Presidential Affairs, H.E. Hamad Rashid Al Nuaimi showcases an unwavering dedication and commitment to the advancement of Abu Dhabi, UAE, and the broader region. With a career spanning over 26 years, he occupies several prominent executive positions within UAE-based companies and serves as a board member in numerous reputable investments, finance, real estate, and trading institutions throughout the GCC region. Furthermore, H.E. Hamad Rashid Al Nuaimi holds the roles of Chairman and Board Member in various government and private institutions, including investment firms.
Mounir Haidar
Managing Partner
Mounir Haidar is a seasoned expert in developing massive infrastructure projects and a successful real estate property developer, with an impressive career spanning 40 years during which he has worked with globally renowned engineering, construction, and real estate development firms. Over the course of his professional career, he has successfully spearheaded and delivered a diverse portfolio of multi-billion-dollar projects, demonstrating his expertise in planning and realizing intricate infrastructure and newly built mega communities across the UAE, USA, and Europe. Mr Haidar was a key member in the planning and development of key real estate projects in Dubai including the Palm Island. He was the Chief Executive Officer for Sorouh Real Estate, a PJSC established in Abu Dhabi with a portfolio of more than $10 billion in real estate projects. In 2010, Mounir Haidar took part in the founding of LEAD Development, a comprehensive real estate development company. Under his leadership, LEAD Development, planned and delivered uniquely designed master-planned communities with a development value of more than $7 billion.
Dr. Adnan Sahli
Advisory Board Member
Dr. Sahli holds a Ph.D. in Civil Engineering from the University of Maryland and is a licensed professional Engineer in the State of Virginia. During his 35 years of experience in real estate development, he has held key senior positions and delivered large-scale projects in the US, Europe, Asia, and the Middle East.
Ali Yassin
Chief Finance Officer
Ali holds a Master’s in Finance from the London School of Economics and is a Chartered Global Management Accountant with over 20 years’ experience in both the UK and the UAE. He has worked in numerous sectors, including international real estate development and investment, healthcare, banking, and private equity.
Mahmoud Dandashly
Chief Business Officer
During his 24 years’ experience in real estate development, Mahmoud has held managerial positions with major real estate developers in the UAE. He holds a Bachelor Degree in Architecture from the American University of Beirut and a Master’s Degree in Real Estate Finance and Investment from NYU.
Robert Coetzee
Chief Asset Management Officer
Rob is a property professional with over 30 years’ experience in real estate development, property and asset management and corporate real estate. He has held senior positions in multinationals and government entities and delivered significant projects and asset Management programmes in the Middle East, Africa,
and Europe. Holding a BBA Degree and an IMM Diploma in Marketing, he is an MRICS registered Chartered Surveyor.
Mieke De Geyter
Executive Marketing Director
Mieke has a passion for developing and growing brands and projects. As a Senior Brand and Marketing Strategist, she has more than a decade’s experience in real estate development marketing for multimillion-dollar companies and brands in the UAE, and has deep insights into what drives sales conversions, successful project launches and media attention.
Firas Al Sayegh
Executive Development Director
A recognised Senior Development and Construction Executive with over 25 years of extensive professional experience obtained via appointments on major portfolio projects at local, regional, and worldwide assignments, and has developed Regional Business Units for leading companies in the MENA region and worldwide. Firas
has a particularised knowledge in National Housing Program in the UAE and has delivered mega Infrastructure & Housing Projects.
Isam Osman
Executive Director - FM/PM
Isam is a Facilities and Properties Management specialist with over 35 years’ experience, and holds a Master’s Degree in Mechanical Engineering and FM. He has managed a variety of properties – from mixed-use residential and commercial to retail and hospitality.
Ahmed Salem
Executive Director – Delivery
Ahmed has 23 years’ experience in the delivery of sophisticated projects. He worked in several senior roles within some of the most reputable organisations, including Main Contracting, Program/Project Management, and world-class oil company, in iconic multibillion-dollar sector experience in luxury commercial, mixed-use, residential, five star hospitality and destination retail.
Senda Rihani
Marketing Director – Tactical & Digital
Over the course of her 20-year career, Senda has mastered the marketing process from concept to strategy and delivery, and champions target-based campaigns that serve the business strategy to drive record conversion rates. Senda graduated in Management and Marketing at the University of Tunis.
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