• What We Do

        • All Projects

        • Jubail Island 2

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        • Jubail Island

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        • New Test

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        • New Test

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        • New Projects

        • Hidd Al Saadiyat

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        • Sofitel – Sheikh Zayed Road

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        • New Test

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        • New Test

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  • News

Our Expertise in Master Planning & Development

Discover our dedication to shaping sustainable and innovative spaces. As a premier master plan developer, we specialise in transforming visions into vibrant, liveable communities through comprehensive real estate development and management. Our commitment is to excellence, ensuring each project aligns with our clients’ goals and the future needs of the communities we serve.

01

Preconstruction & Feasibility

02

Concept Development
03

Finance & Investment
04

Management of Master Planning & Design
05

Sales & Marketing
06

Project Management
07

Construction & Delivery
08

Facility & Asset Management
Home What We Do

Preconstruction & Feasibility

We establish a collaborative environment with stakeholders, managing every aspect of the development budget, cost analysis, scheduling, and documentation meticulously.

Our services during Preconstruction include:

  • Evaluate the project feasibility and explore potential options.
  • Evaluate the technical aspects of the development, including infrastructure, site, environment, and operation.
  • Steering design and financial planning.
  • Orchestrating the selection of the project team.
  • Evaluating site potential and planning logistics.
  • Fine-tuning project timelines and construction approaches.
  • Navigating the complexities of legal, insurance, and contract details.
  • Guiding the bidding, procurement, and selection of vendors.

Concept Development

Concept development is the creative and strategic phase where the project’s foundation is established. It focuses on transforming imaginative ideas into viable blueprints that align with both the design vision and market demands.

Our commitment is to:

  • Refinement and realisation of your project vision.
  • Generating practical design solutions to meet project needs.

Finance & Investment

Our team specialises in optimising financial returns for real estate development projects. We conduct thorough analyses of revenue streams and costs across various development scenarios, providing essential insights to enhance financial performance.

Through meticulous assessment, we offer strategic guidance for a wide range of new projects, helping you make smart investment decisions.

Our services include developing comprehensive:

  • Land and Corporate Valuations
  • Business Plan Development
  • Cost Assessments
  • Investment Advisory
  • Tax Planning and Structuring
  • Refinancing
  • Supply & Demand Analysis
  • Cost Assessment Exercises
  • Valuation

Management of Master Planning & Design

Our master planning and design management services are the keystones of our offerings, ensuring developments are liveable, efficient, and market-responsive.

We ensure:

  • Attunement to market forces and client visions.
  • Cost efficiency and risk mitigation.
  • Liveable, efficient, and effective master plans.
  • Compliance with regulations and industry standards.
  • Alignment with market dynamics to deliver exceptional projects.
  • Offering compelling value to stakeholders and future residents.

Sales & Marketing

In real estate, Sales & Marketing drive the customer journey from curiosity to commitment, ensuring project profitability. Our teams work together to design targeted strategies that attract, engage, and convert potential buyers into successful sales.

Our sales team specialises in:

  • We design tailored sales pathways to guide clients from interest to commitment.
  • With a deep understanding of market conditions, we optimise sales strategies.
  • Using data intelligence, we consistently meet and exceed sales and business targets.
  • Our strategic marketing plans ensure your project stands out in the market.
  • We craft compelling brand narratives that resonate with your audience.
  • We implement marketing funnels to enhance sales efforts, driving engagement and conversions.

Project Management

Project management is focused on the execution and oversight of the project, ensuring that it progresses smoothly from design to completion.

Our commitment is to:

  • Engage stakeholders proactively to ensure timely project completion.
  • Pre-empt risks with strategic solutions.
  • Uphold strict Health, Safety & Environment standards.
  • Performing efficient controls with accurate reporting of project progress.

Construction & Delivery

Our Construction Delivery team ensures a seamless transition from the completion of construction to the handover to clients and occupants.

This phase is crucial for finalysing all aspects of the construction, ensuring it meets the highest quality standards, and preparing it for its intended use.

Our Construction Delivery services include:

  • Final Inspections and Quality Checks: Conducting comprehensive inspections to ensure all aspects of the construction meet the specified quality and safety standards.
  • Documentation and Certification: Providing all necessary documentation, including warranties, manuals, and compliance certificates.
  • Client Walkthroughs: Organising detailed walkthroughs with clients to demonstrate the functionalities and features of the property and addressing any concerns or questions.
  • Handover Coordination: Managing the logistics of handing over keys, access codes, and other essential items to the new owners or tenants.

Facility & Asset Management

Our facility management expertise delivers a spectrum of integrated services, from meticulous maintenance to vigilant security and efficient space utilisation to impeccable cleaning, all conducted with a commitment to sustainability. This comprehensive approach liberates project owners to concentrate on their primary business ventures with peace of mind.

In asset management, our strategic insight ensures your physical, financial, and intellectual properties are not just maintained but enhanced. We set KPIs focused on regular upkeep and innovation to boost and broaden property value. Our aim is to secure financial advancement, enduring stability, and a formidable stance in the realty arena, guaranteeing ongoing triumph.

Why Partner with Lead Development?

Collaborate with LEAD for our unmatched expertise as a real estate developer, delivering innovative solutions and dedicated service to achieve your investment goals with excellence.

Decades of Expertise and
Experience

Commitment to
Innovation

Client-Centric Approach
to Projects

Proven Track
Record

Long-Term
Partnerships

Industry
Recognition

Our Approach

Lead by Knowledge:
We leverage our deep knowledge of Abu Dhabi and the UAE to translate the region’s vision into impactful developments.

Lead by Passion:
From initial designs to final marketing, our services are driven by unwavering passion to unlock true value for clients and communities.

Lead by Excellence:
Our master planning and design management combine market insights with client aspirations, ensuring sustainable, high-quality outcomes.

Lead by Trusted Partnership:
We build reliable relationships with investors, government entities, and contractors, ensuring successful project delivery and lasting impact.